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Is that Website Selling Links? Here’s a Few Ways to Tell..
When we’re evaluating potential link partners for our clients, one of the key things we look at is whether they are in the business of selling links. The last thing we want to do is expend our...
View ArticleQuestion Search – a Pot of Gold Waiting for you to Exploit
You’ve probably heard people talk about the ‘long tail’ of search many times, but the key challenge for most businesses is how to exploit it. A well optimised e-commerce site could pick up visits on...
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Google’s Instant Coffee
Make Mine Instant! So Google announced yesterday the launch of a service they are dubbing “search faster than the speed of type”! Calling itself Google Instant, it has had Twitter and the blogosphere...
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No silver bullet in PPC
“So what’s the secret with PPC?” The question is usually something along those lines. I feel a bit like scrooge cancelling christmas writing this post (especially if you’ve found this post searching...
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will 2011 be the year SEO actually changes?
2010 seemed like one the busiest years in search that I can remember. I say seemed , mainly, because it wasn’t. Don’t get me wrong, there was a fair deal of activity from both engines last year – it’s...
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Blocked! Google attempts to make search more personal
Since the dawn of Google one of the main aims has been to make search results more personalised and relevant to the individual user. Over the years Google have tried to achieve this aim with additions...
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Google launches new social networking project Google+
Last week, Google threw itself into the big world of social networking. They have launched a new project called Google+ which aims to make Google more social. It is a communications tool designed to...
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Social Media, Search or Email Marketing?
In recent times, social media has captured the majority of the limelight compared to other channels such as email and search, in terms of digital marketing channels. Marketers love writing and talking...
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Kevin Taylor Comments on Gravytrain Research in the POST Online
Kevin Taylor was featured in the POST online last week, as he commented on Gravytrain’s research into insurance search rankings on Google. Looking at the 2nd quarter it was found that Money Supermarket...
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Who’s dominating the Google rankings for insurance?
Yes it’s that time again for our quarterly update of the Google rankings for Car, Home and Travel insurance, looking at who have been the big winners and losers in the last 3 months. For the 3rd...
View ArticleGoogle Improves Shopping UI Just in Time for Black Friday
Two topics have dominated online marketing headlines for the past few weeks. One being the unique opportunity the upcoming Black Friday weekend provides to businesses, marketers and PPC managers (also...
View ArticleTop Google Searches in 2014
As SEOs we are always investigating what people are searching for and therefore what information they desire in order to deliver it. Google have released their top searches of 2014 including the top...
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